Chris Hall

December 10, 2024

Is a Watch Brand’s Route to the Wrist Through the Stomach?

Timepieces inspired by foods ranging from watermelon to coffee are attracting customers. For decades marketing experts have sold luxury watches by appealing to customers’ love of […]
November 12, 2024

Luminous Watches Light Up the Holiday Scene

IWC and Panerai are just a couple of the brands that have presented glow-in-the-dark timepieces this year. One could buy a $2,475 silk and cashmere Christmas […]
October 18, 2024

This Watch Line Says It’s More a ‘Gathering’ Than a Brand

‘We’re just friends having fun, doing something that we would like for ourselves,’ one Kollokium founder said. In a little over a year, Kollokium has sold […]
September 30, 2024

Can I Wear My Watch in the Shower? Watering the Plants?

Your timepiece was sold as water-resistant to the ocean depths, but the brand says don’t wear it swimming. What’s going on here? Water and watches really […]
September 11, 2024

He’s Spent the Past 4 Years Developing a New Watch Brand

Guy Sémon, an inventor and engineer, says he already has plans for the first 15 models. For 16 years, Guy Sémon worked on some of the […]