Millennial Generation

November 7, 2024

4 Young Collectors Have Phones, but It’s Watches They Love

After all, as one said, ‘It’s not just about knowing what the time is.’ As the watch-collecting community continues to grow, more and more 20-somethings — […]
July 26, 2024

What is ‘Brat’ Green?

When we look back on the summer of 2024, what will we see? Green. Not just any green, but a hue so affronting that fashion news […]
March 27, 2024

Nickelodeon and Disney Stars Find a Second Act on Podcasts

The cast of the Nickelodeon series “Ned’s Declassified School Survival Guide” are among the stars of 2000s teen sitcoms who are using podcasts to connect with […]
February 1, 2024

Millennials Flock to Instagram to Share Pictures of Themselves at 21

The generation that rose with smartphones and social media had a chance to look back this week. Most of the photos are slightly faded. The hairlines […]
January 31, 2024

Why We Keep Rewatching ‘Gilmore Girls’

The show, which ended in 2007, was still one of the 10 most-watched shows across major streaming platforms last year, according to the research firm Nielsen. […]
October 10, 2023

Social Media Changed How Brands Talk to Us, but Are the Jokes Wearing Thin?

For a decade, marketers have found success on social media by roasting customers, and even flirting with them. But with Gen Z, and platforms like TikTok […]
September 13, 2023

Why Are So Many Millennials Going to Mongolia?

It was near midnight, in a storm, on a dirt road in the middle of Mongolia. Still, the river seemed manageable. My cousin Cole Paullin and […]
May 13, 2023

Welcome to the Era of Very Earnest Parenting

Millennials, guided by influencers like Dr. Becky and the women behind Big Little Feelings, are trying to deal with their children in a new way. A […]
May 12, 2023

Once an Evangelist for Airbnbs, She Now Crusades for Affordable Housing

Precious Price ditched her profitable business of renting home stays to tourists to combat the mounting housing crisis. “Making It Work” is a series is about […]
March 16, 2023

Why Are So Many People Rewatching ‘Girls’?

Viewership of Lena Dunham’s HBO dramedy is surging as many millennials reassess their 20s and a show that defined them. Jill Badlotto was in her 20s […]