Social Media

September 26, 2022

Trends From Trash in the TikTok Age

Angelica Hicks has built a cult following with her witty re-creations of high-fashion outfits made from everyday items in her Brooklyn apartment. A lot of what […]
September 16, 2022

For Gen Z, TikTok Is the New Search Engine

When Ja’Kobi Moore decided to apply this year to a private high school in her hometown of New Orleans, she learned that she needed at least […]
September 7, 2022

An 11-Year-Old Geneva Schoolgirl Is Making a Name for Herself in Watches

A Geneva schoolgirl has spent the last year charming the industry with her online opinions about timepieces. GENEVA — She loves colorful high-top Nike sneakers and […]
August 29, 2022

Talking Jewelry on TikTok

Influencers say they enjoy the experience but don’t make a lot of money from their efforts. In August 2020, when Julie Dang, a 31-year-old psychiatric nurse […]
August 25, 2022

Bright Lights, Big City, Niche Fame

At Lucien, the always crowded art-world-adjacent French restaurant in the East Village, there is a long table right next to the curb that did not exist […]
August 18, 2022

Making Matilda Djerf a Household Name

The Swedish influencer is building a multimillion-dollar lifestyle empire catering to the TikTok generation. STOCKHOLM — It was a gray summer’s day, but on the first […]
July 28, 2022

‘Wagatha Christie’ Trial Verdict Expected on Friday

A feud between two television personalities made its way to a London courtroom. A verdict is due on Friday. A version of this article was first […]
July 19, 2022

Sashay Away!

An erstwhile influencer from Fiji clocked 28 million page views with a homemade video of him strutting a runway wearing a ladder, a bench and other […]
July 18, 2022

NGL Is the App That Will Tell You What You Don’t Want to Hear

NGL is only the latest anonymous-messaging platform to take off by making explicit the subtext of most social media: We’re all judging one another. Why is […]
July 16, 2022

Can’t Talk, I’m Busy Being Hot

A social media movement inspired by the rapper Megan Thee Stallion strikes back at the gatekeepers of beauty. Edwyna Estime was wearing a heavy, shapeless graduation […]