Social Media

June 17, 2023

Baggu’s Totes (and Other Accessories) Find a Gen Z Audience on TikTok

Madi McCool was driving in downtown Philadelphia in the summer of 2020 when she first spotted it: a reusable cloth mask that was actually cute. It […]
June 13, 2023

Daddy, Are You an Influencer?

Fueled by the pandemic and TikTok, a market for content made by fathers has staying power. Meet the “Dadfluencers.” Like many parents in the early months […]
June 10, 2023

Cheryl Hines Didn’t Expect to Be Robert F. Kennedy Jr.’s Running Mate

The “Curb Your Enthusiasm” actress is beloved in Hollywood. In supporting her husband’s campaign, is she normalizing his often dangerous ideas? On a quiet Thursday in […]
June 9, 2023

A Sex-Shaming Rant About Margaritas Accidentally Became the Song of the Summer

Angel Laketa Moore, a comedian and actor​, remixed a ​sexually explicit Evangelical sermon​. Tetra Images/Alamy The early contender for the song of summer is a TikTok-fueled […]
June 8, 2023

New York Nico Celebrates the City’s Colorful Side

More Than Likes is a series about social media personalities who are trying to do positive things for their communities. Before he was New York Nico […]
June 7, 2023

What Is a Beige Flag? TikTok’s New Term for Weird Dating Habits.

On TikTok, the term is being used to describe romantic partners’ weird habits that are less than a deal breaker, but not exactly a plus, either. […]
June 6, 2023

For Some, Blackpink’s Jennie Is the Only Reason to Watch ”The Idol”

Fans of the K-pop group are tuning in to the new HBO series to marvel at the global pop star in her acting debut. Before airing […]
June 1, 2023

The Balenciaga Comeback Is Happening

At the Cannes Film Festival, the Met Gala and with a new collection. Is the world ready? Demna, the mononymic designer of Balenciaga, that former harbinger […]
May 24, 2023

‘Bama Rush’ Documentary Reaction

A new documentary chronicles the TikTok-fueled phenomenon of sorority rush at the University of Alabama. Those who lived through it have thoughts. Last year, as rumors […]
May 13, 2023

Welcome to the Era of Very Earnest Parenting

Millennials, guided by influencers like Dr. Becky and the women behind Big Little Feelings, are trying to deal with their children in a new way. A […]