September 23, 2024

As Soccer Jerseys Become Vintage Streetwear, Big Investors Buy In

The temperature drops perceptibly as Doug Bierton discreetly sweeps the bracelet on his left wrist over a wall-mounted sensor and enters the vault. Like access to […]
May 30, 2024

A Brooklyn Suit Maker Offers Free Formal Wear to the Newly Exonerated

Prison limits self-expression. Inmates are usually forced to identify as a number and, for the most part, can only wear a standard-issue uniform. After living that […]
May 30, 2024

A Brooklyn Suit Maker Offers Free Formal Wear to the Newly Exonerated

Prison limits self-expression. Inmates are usually forced to identify as a number and, for the most part, can only wear a standard-issue uniform. After living that […]
March 12, 2024

Fanatics and Nike Blamed by Fans for MLB Uniform Issues

A redesign of M.L.B.’s uniforms has put Fanatics and Nike at the center of a debate about performance versus quality in sportswear. At the end of […]
August 8, 2023

From the World Cup to Wimbledon, Female Athletes Are Fighting For Their Uniforms

Across sports, female athletes are fighting a battle over what they put on their bodies and how much of those bodies they display. We are in […]
June 14, 2023

Nvidia’s Jensen Huang Is Transforming A.I., One Leather Jacket at a Time

Jensen Huang, the C.E.O. of Nvidia, is transforming a black leather jacket into a symbol of the A.I. paradigm shift. There’s a new tech titan in […]
February 8, 2023

Volodymyr Zelensky Meets King Charles III in a Sweatshirt

In October 2020, just over a year after he was elected president of Ukraine, Volodymyr Zelensky and his wife, Olena Zelenska, took an official trip to […]
March 27, 2022

At 83, a Japanese Master Still Makes Martial Arts Gear by Hand

Kiichiro Ito spends his days creating uniforms for kendo, an ancient form of fencing. TOKYO — When my 6-year-old son recently joined a local kendo club, […]
March 21, 2022

The Man in the Olive Green Tee

How Ukrainian President Volodymyr Zelensky transformed the meaning of a piece of cotton. In the beginning, it was just a T-shirt: basic, olive green; the kind […]
April 8, 2020

Cuomo, Fauci, Birx: The New Influencers

There is currently a petition, on change.org, to nominate Dr. Anthony Fauci, the 79-year-old director of the National Institute of Allergy and Infectious Diseases and the […]