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September 21, 2022

TikTok’s Corn Kid Is Doing Just Fine

He went viral this summer for his love of corn. Now it’s back to business as usual: elementary school. “It’s corn!” With just two words about […]
August 30, 2022

How to Think Like a Mink

SALT LAKE CITY — It was late in the day for muskrats to be out on Mill Creek, or at least the stretch that runs between […]
June 16, 2022

How TikTok Is Changing Marketing in the Music Industry and Beyond

Artists and civilians alike chafe at the pressures of presenting themselves online. In a TikTok post last month, the singer Halsey shared a message with fans: […]
May 11, 2022

The Bachelor Comes to Bushwick

A new YouTube reality series, inspired by the ABC franchise, offers willing young singles the chance at a fairy tale ending. Jessica Callaghan, 30, was scrolling […]
February 26, 2022

Amelia Dimoldenberg Is in Search of Love on 'Chicken Shop Date'

Amelia Dimoldenberg, a comedian and YouTube host, has amassed a Gen Z following, mixing poultry and romance on her show “Chicken Shop Date.” The deep fryer […]
June 29, 2021

What Won’t the Nelk Boys Do?

Known for their pranks, parties and crude humor, the YouTubers are used to getting in trouble. But for them, the backlash is the brand. SANTA ANA, […]
June 25, 2021

A Graceful Place Where Bhangra and Bollywood Meet

Manpreet Toor, who has found success on YouTube and TikTok, reflects a new wave of Indian diaspora dance. Growing up in California, Manpreet Toor remembers being […]
June 18, 2021

The Internet’s Exotic Pets, and the People Who Love Them

Surfacing The Internet’s Exotic Pets, and the People Who Love Them The stars of Pet Tube are modeling the radical caretaking of strange animals. But they […]
June 8, 2021

Young Creators Are Burning Out and Breaking Down

Many people who have found fame on TikTok are struggling with mental health issues. Lately, it’s been hard for Jack Innanen, a 22-year-old TikTok star from […]
June 2, 2021

Chasing TikTok Dreams in the ‘New Black Hollywood’

Going viral has become big business, and a group of young, ambitious Black creators in Atlanta is challenging the mostly white social media stars of Los […]