Millennial Generation

January 4, 2020
Published by NELLIE BOWLES at January 4, 2020
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Right-Wing Views for Generation Z, Five Minutes at a Time

BERKELEY, Calif. — Will Witt walked through the University of California campus doing what he does professionally, which is trolling unwitting young liberals on camera. He […]
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December 13, 2019
Published by Brian Burns at December 13, 2019
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It Wasn’t Me He Wanted

Running my hands down my jeans as I waited for a drink, I thought, “Can a 22-year-old even be underdressed?” In my corduroy blazer and dark-washed […]
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October 29, 2019
Published by Taylor Lorenz at October 29, 2019
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‘OK Boomer’ Marks the End of Friendly Generational Relations

ImageShannon O’Connor’s OK BOOMER hoodie.Credit…via Shannon O’Connor In a viral audio clip on TikTok, a white-haired man in a baseball cap and polo shirt declares, “The […]
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November 6, 2017
Published by BRUCE FEILER at November 6, 2017
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This Life: App Time for Nap Time: The Parennials Are Here

Advertisement When Anne Halsall, 34, brought her first son home from the hospital in 2012, she eagerly followed the best advice about breast-feeding. Her son, however, […]
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June 20, 2017
Published by MATTHEW SCHNEIER at June 20, 2017
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Bringing Social Media Stars Onto the Runway, and Hearing Them Roar

MILAN — There is an ancient (O.K., recent) wisdom carved into the Fashion Week Commandments, handed down from the mount: To woo the millennial, you must […]
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June 10, 2017
Published by ALEX WILLIAMS at June 10, 2017
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Prozac Nation Is Now the United States of Xanax

This past winter, Sarah Fader, a 37-year-old social media consultant in Brooklyn who has generalized anxiety disorder, texted a friend in Oregon about an impending visit, […]
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December 15, 2016
Published by Grandfather_Clocks at December 15, 2016
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The App That Came to Dinner, Helping People Socialize IRL

Over roast chicken and autumn vegetables, our dinner party was rolling through the requisite topics — concerns about the rise of the far right in Germany, […]
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December 5, 2016
Published by Grandfather_Clocks at December 5, 2016
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On the Runway: Luxury Brands Seek a Way Into Generation Z

On the Runway By ELIZABETH PATON Millennials, the much-studied generation whose behavior has seduced and puzzled luxury brands in equal measure, are no longer the sole […]
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December 5, 2016
Published by Grandfather_Clocks at December 5, 2016
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At De Beers: Millennials and Diamonds

LONDON — “Maybe we won’t ever get married, and maybe we will … but it will be wild, it will be kind, and it will be […]
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October 21, 2016
Published by Grandfather_Clocks at October 21, 2016
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Matthew Segal Wants Your Attn:

LOS ANGELES — One Friday morning last month, Matthew Segal huddled around a table with producers and video editors from his millennial news and issues site, […]
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