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July 26, 2026

Ready for Your Netflix Documentary? This TikTok Trend Prepares Users to Tell All.

Dramatic orchestral music begins to play as a woman steps into frame, sitting down in a comfortable chair in a well-lit, tasteful-yet-nondescript living room. She tucks […]
July 22, 2026

MrBeast Marries Thea Booysen in Private Island Wedding

MrBeast, a social media star known for his high-stakes competitions, married in an affair that wouldn’t sound out of place in one of his games. Seventy […]
July 18, 2025

What Is a Jet2 Holiday, and Why Are People Talking About It on TikTok?

The voice-over and soundtrack from an ad released in January 2024 have gone viral on social media a year and a half later. As water gushed […]
January 10, 2025

TikTok Alternatives: What to Know About Lemon8, Instagram and YouTube

On Friday, the Supreme Court heard arguments in the case that will determine the fate of TikTok in the United States. While some users and creators […]
November 10, 2024

Netflix’s Martha Stewart Documentary Says She Was the Original Influencer. Was She?

The new Netflix documentary “Martha” examines the homemaking diva’s illustrious, and complicated, career and personal life. “Martha,” a new documentary now on Netflix, offers a candid […]
November 7, 2024

Why the Social Media Reaction to Trump’s Election May Be Different From 2016

In 2016, social media was awash in calls to protest the day after Donald J. Trump’s victory. On Wednesday, many said it seemed like business as […]
September 11, 2024

Mark Zuckerberg Discusses Meta at ‘Acquired’ Podcast Live Taping

In front of a packed house on Tuesday night, Mr. Zuckerberg chatted about his company, Meta, with the hosts of the “Acquired” podcast, as tech titans […]
July 11, 2024

How Drew Afualo and Kacie Rose Deal With Rude TikTok and Instagram Comments

Ignore vitriol, or turn it into content? Creators like Kacie Rose and Drew Afualo share their tips for dealing with a harsh comments section. When Taylor […]
April 17, 2024

In ‘Boy Room,’ a Comedian Explores Messy N.Y.C. Apartments

Male 20-somethings are showing off their messy apartments in a video series that poses the implicit question, “You live like this?” In her new video series, […]
April 3, 2024

‘Carefluencers’ Are Helping Older Loved Ones, and Posting About It

On the east side of San Jose, Calif., there is an abuela who seems to have more grandchildren than she can count. “A lot of people […]