Swatch Group

March 2, 2024

Surf’s Up When It Comes to Women and Watches

Women’s competitive surfing has grown markedly in recent years, attracting support from brands such as Tudor and TAG Heuer. The list of items essential for surfing […]
February 14, 2024

Miami Steps Up in the Watch World

While the city has long attracted both brands and buyers, some recent changes are turning it into a shopping destination. Year-round sunshine and advantageous tax policies […]
December 10, 2023

Watches to Match Your Holiday Sweater

“The holidays are meant to be a special time when you bring out your Christmas sweater — and why not your special watch?” asked Summer Anne […]
November 7, 2023

Tissot Says Youth-Oriented Marketing Has Paid Off

The company does not disclose sales, but its chief executive maintains that sporty designs and a video blitz have helped double-digit growth this year. For some […]
July 23, 2023

It’s Simple: Fewer Watches, Higher Prices

“Let’s face the reality,” one executive said, “this is a trend in the luxury business. And we are part of that business.” In 2022, the value […]
August 10, 2022

MoonSwatch: Has the Frenzy Changed the Future?

Five months after the watch collection’s chaotic debut, experts still are debating its effects while others mourn the end of sedate sales. LONDON — Sometime in […]
January 15, 2018

The Watch Capital of France? Besançon

Advertisement BESANÇON, France — Besançon, the ancient city in the eastern part of the country near the border with Switzerland, is known as the watch capital […]
March 22, 2017

Looking for an Old Longines

Longines fans may want to start rummaging though their grandparents’ mementos: The Swiss house is searching for the oldest Longines watch in Britain and Ireland. The […]