September 13, 2023

If It’s Expensive, Does That Make It a Luxury Watch?

There are several reasons brands increased their prices in recent years, and positioning certainly was one of them. In March, Jacob & Co. introduced the 216.9-carat […]
July 23, 2023

It’s Simple: Fewer Watches, Higher Prices

“Let’s face the reality,” one executive said, “this is a trend in the luxury business. And we are part of that business.” In 2022, the value […]
March 10, 2023

In Watchmaking, the ’60s Are Sizzling

As in fashion, design and cars, watches from the brands Breitling, Grand Seiko, TAG Heuer and Omega are revisiting the glamorous decade. “The 1960s is something […]
August 10, 2022

MoonSwatch: Has the Frenzy Changed the Future?

Five months after the watch collection’s chaotic debut, experts still are debating its effects while others mourn the end of sedate sales. LONDON — Sometime in […]
July 22, 2022

Want a New Watch? Put Your Name Right Here.

Waiting lists are becoming more common, and everyone has a different opinion on the reason. Luxury watch brands have always liked the concept of a waiting […]
January 22, 2021

Is That a Rolex on Biden’s Wrist?

Advertisement Continue reading the main story Supported by Continue reading the main story Is That a Rolex on Biden’s Wrist? Recent presidents not named Trump have […]
June 5, 2019

Omega’s Moonwatch Enters the Stratosphere

On the 50th anniversary of the Apollo 11 moon landing, prices for the Omega Speedmaster take off.
November 15, 2017

The Watch World’s Billion Dollar Babies

Switzerland is home to hundreds of watch companies, the majority of which are small, relatively obscure operations that sell just enough to cover their production costs. […]
September 4, 2017

At Omega, a New Factory for Orders from China

August frustrates Raynald Aeschlimann, president and chief executive at Omega. When he welcomed a guest to his office for a tour of the company’s new production […]
March 23, 2017

Watch Archives Prove Their Worth

When three guests spent more than $4 million on new Jaeger-LeCoultre watches during a recent visit to the company’s heritage gallery in Switzerland, their host, Philippe […]