September 30, 2024

Can I Wear My Watch in the Shower? Watering the Plants?

Your timepiece was sold as water-resistant to the ocean depths, but the brand says don’t wear it swimming. What’s going on here? Water and watches really […]
July 26, 2024

Watch Buyers Are on the Road Again

Swiss brands from Omega to Bulgari are expanding their travel retail offerings to match the resurgence in tourism. The Swiss watchmaker Breitling is planning to open […]
July 26, 2024

What Has Helped Make Sports Exciting? Watches.

Improvements in precision timing have added a lot of emotion to events such as the Olympics. Without the watch industry, sporting events would be a lot […]
April 12, 2024

The Hunt for a Retirement Keepsake

On a family trip to Switzerland, Joseph Barreto fell in love with an Omega Constellation. In 2022, several months after Joseph Barreto retired as a high […]
September 13, 2023

If It’s Expensive, Does That Make It a Luxury Watch?

There are several reasons brands increased their prices in recent years, and positioning certainly was one of them. In March, Jacob & Co. introduced the 216.9-carat […]
July 23, 2023

It’s Simple: Fewer Watches, Higher Prices

“Let’s face the reality,” one executive said, “this is a trend in the luxury business. And we are part of that business.” In 2022, the value […]
March 10, 2023

In Watchmaking, the ’60s Are Sizzling

As in fashion, design and cars, watches from the brands Breitling, Grand Seiko, TAG Heuer and Omega are revisiting the glamorous decade. “The 1960s is something […]
August 10, 2022

MoonSwatch: Has the Frenzy Changed the Future?

Five months after the watch collection’s chaotic debut, experts still are debating its effects while others mourn the end of sedate sales. LONDON — Sometime in […]
July 22, 2022

Want a New Watch? Put Your Name Right Here.

Waiting lists are becoming more common, and everyone has a different opinion on the reason. Luxury watch brands have always liked the concept of a waiting […]
January 22, 2021

Is That a Rolex on Biden’s Wrist?

Advertisement Continue reading the main story Supported by Continue reading the main story Is That a Rolex on Biden’s Wrist? Recent presidents not named Trump have […]