John Herrman

June 16, 2022

How TikTok Is Changing Marketing in the Music Industry and Beyond

Artists and civilians alike chafe at the pressures of presenting themselves online. In a TikTok post last month, the singer Halsey shared a message with fans: […]
May 10, 2022

BeReal Photo-Sharing App Is the Right Kind of Boring

In its infancy, the app feels more like a game or a group activity than a full-fledged social platform. Can that feeling last? If social platforms […]
April 28, 2022

Elon Musk Always Tweeted Like He Owned the Place

And in some ways he did. Even before Elon Musk proposed a roughly $44 billion deal to take over Twitter, his tweeting habit had become an […]
May 15, 2021

The Assorted Teachings of Dogecoin

Created as a cryptocurrency parody in 2013, Dogecoin languished for years. Then, in 2021, it went absolutely wild. What have its holders learned? In 2013, two […]
May 15, 2021

Dogecoin Went Wild in 2021. Here’s What It Taught Us.

Created as a cryptocurrency parody in 2013, Dogecoin languished for years. Then, in 2021, it went absolutely wild. What have its holders learned? In 2013, two […]
May 11, 2021

Feeling Stuck on Twitter and Facebook? So Is Everyone Else.

Our complicated relationship with social media might be simpler than it feels. Just remember how it started. It’s a testament to the power of the biggest […]
April 12, 2021

The Not-Quite-Everything Store

Wish, the ultra-budget e-commerce app, is about as online as shopping gets. What happens when it comes to your neighborhood? At MRK Computing Solutions, in the […]
February 9, 2021

What Is Amazon Web Services?

Credit…Illustration by The New York Times Skip to contentSkip to site index What, Exactly, Is Amazon Web Services? Andy Jassy, the successor to Jeff Bezos, was […]
January 29, 2021

Everything’s a Joke Until It’s Not

Advertisement Continue reading the main story Supported by Continue reading the main story Everything’s a Joke Until It’s Not Reddit communities grow powerful in plain sight. […]
January 26, 2021

The Secrets of Instagram Growth-Hacking

Advertisement Continue reading the main story Supported by Continue reading the main story Is There a Secret to Success on Instagram? It depends on what you […]