Taylor Lorenz

January 24, 2020

The Photographer of Choice for Influencers is Everywhere

There are several big milestones in an influencer’s life: hitting a million followers, getting your first brand deal, and (for the very lucky) landing a photo […]
January 23, 2020

We’re All in the Bathroom Filming Ourselves

Open up TikTok and there’s a good chance you’ll be confronted by a teenager in the bathroom. Most home bathrooms are well lit and have nice, […]
January 3, 2020

Hype House and the Los Angeles TikTok Mansion Gold Rush

LOS ANGELES — Hype House, the physical location of a new content creator collective, is a Spanish-style mansion perched at the top of a hill on […]
December 24, 2019

Smashing the Finance Patriarchy With Memes

Haley Sacks, 28, doesn’t just want women to save; she wants them to invest. Not only that: She wants them to understand the culture of investment […]
December 11, 2019

This Is Not About How Young People Use Tech

How do New York Times journalists use technology in their jobs and in their personal lives? Taylor Lorenz, an internet culture reporter, discussed the tech she’s […]
November 15, 2019

Can FaZe Clan Build a Billion-Dollar Business?

LOS ANGELES — FaZe Clan could be called a media company, or an esports team, or an influencer marketing agency, or all of the above. “Something […]
November 11, 2019

On the Internet, No One Knows You’re Not Rich. Except This Account.

In February, an Instagram account called @BallerBusters cropped up and began wreaking havoc on the flashy Instagram entrepreneur community. Its goal: To expose phony entrepreneurs. Using […]
November 6, 2019

Thousands of College Kids Paid to Work for a Viral Party Kingpin. What Could Go Wrong?

For eight years, a digital media company called I’m Shmacked has posted viral videos of the college party scene. Beer bongs, booze, marijuana and scantily clad […]
November 6, 2019

Thousands of College Kids Paid to Work for a Viral Party Kingpin. What Could Go Wrong?

For eight years, a digital media company called I’m Shmacked has posted viral videos of the college party scene. Beer bongs, booze, marijuana and scantily clad […]
October 29, 2019

‘OK Boomer’ Marks the End of Friendly Generational Relations

ImageShannon O’Connor’s OK BOOMER hoodie.Credit…via Shannon O’Connor In a viral audio clip on TikTok, a white-haired man in a baseball cap and polo shirt declares, “The […]