July 22, 2022

Want a New Watch? Put Your Name Right Here.

Waiting lists are becoming more common, and everyone has a different opinion on the reason. Luxury watch brands have always liked the concept of a waiting […]
June 14, 2022

They Made Watchmaking History. Or Did They?

Creating a “first” in the realm of timepieces can propel a brand to new heights. But it can be hard to parse which company broke which […]
March 24, 2022

Why Are Rolex Watches Even More Expensive Right Now?

It is difficult to buy a new Rolex these days. And the secondary market is booming into the stratosphere. A year ago, pre-owned 18-karat-gold Rolex Cosmograph […]
March 24, 2022

Why Are Rolex Watches Even More Expensive Right Now?

It is difficult to buy a new Rolex these days. And the secondary market is booming into the stratosphere. A year ago, pre-owned 18-karat-gold Rolex Cosmograph […]
January 22, 2021

Is That a Rolex on Biden’s Wrist?

Advertisement Continue reading the main story Supported by Continue reading the main story Is That a Rolex on Biden’s Wrist? Recent presidents not named Trump have […]
October 25, 2019

Ellen DeGeneres Just Bought a Vintage Rolex. It Only Cost around $750,000.

In the vintage watch market, few timepieces are more coveted than a late-1960s gold Rolex Daytona. So how much was obtaining one worth to Ellen DeGeneres, […]
July 11, 2019

Marlon Brando’s Rolex From ‘Apocalypse Now’ Resurfaces

Considered a lost classic by watch buffs, the missing Rolex GMT was found in a family dresser. It will be auctioned this year.
June 25, 2019

A Rolex Daytona Has Watch Collectors Green With Envy

Two years ago, dealers could barely move a Rolex Daytona with this emerald-colored sunburst dial. Now, good luck getting on a wait list.
November 22, 2018

Getting It on the Wrist (Yo!)

Sometimes a watch company’s most unexpected promotion can turn up — in a rapper’s lyric.
November 15, 2017

The Watch World’s Billion Dollar Babies

Switzerland is home to hundreds of watch companies, the majority of which are small, relatively obscure operations that sell just enough to cover their production costs. […]