Swatch Group

July 23, 2023

It’s Simple: Fewer Watches, Higher Prices

“Let’s face the reality,” one executive said, “this is a trend in the luxury business. And we are part of that business.” In 2022, the value […]
August 10, 2022

MoonSwatch: Has the Frenzy Changed the Future?

Five months after the watch collection’s chaotic debut, experts still are debating its effects while others mourn the end of sedate sales. LONDON — Sometime in […]
January 15, 2018

The Watch Capital of France? Besançon

Advertisement BESANÇON, France — Besançon, the ancient city in the eastern part of the country near the border with Switzerland, is known as the watch capital […]
March 22, 2017

Looking for an Old Longines

Longines fans may want to start rummaging though their grandparents’ mementos: The Swiss house is searching for the oldest Longines watch in Britain and Ireland. The […]