Advertising and Marketing

May 19, 2021

Naomi Osaka’s Net Worth, Beyond the Court

From the Met Gala roster to your lunchtime salad bowl, the tennis champion is suddenly ubiquitous. LOS ANGELES — In today’s world of celebrity branding, captions […]
May 4, 2021

Mr. Beast, YouTube Star, Wants to Take Over the Business World

Jimmy Donaldson, 22, a YouTube megastar better known as Mr. Beast, operates six YouTube channels with names like MrBeast,MrBeast Shorts and Beast Reacts that together have […]
April 14, 2021

The Triumph of the Celebrity Endorsement

Shilling stars used to be accused of “selling out.” Now they’re hailed as savvy investors and giving the performances of their careers. When I learned that […]
March 24, 2021

Chrissy Teigen, Emma Grede and Kris Jenner Launch Cleaning Brand

Chrissy Teigen, Kris Jenner and Emma Grede have come together to build a saucy cleaning brand. Chrissy Teigen, the appealing multi-hypenate (model-cookbook author-mom, pop-star wife and […]
March 23, 2021

Addison Rae and the Beauty of 78.5 Million Followers

Topper The Beauty of 78.5 Million Followers How social media stars like Addison Rae gave the cosmetics industry a makeover. March 23, 2021 A little over […]
March 4, 2021

Is Fashion Changing?

Video compiled by The New York Times; via Fendi, Coach, Miu Miu, Burberry, and Condé Nast Is Fashion Changing? Tracking an industry where Black representation has […]
December 28, 2020

How Parade Underwear Took Over Instagram

Advertisement Continue reading the main story Supported by Continue reading the main story How Parade Underwear Took Over Instagram Free underwear went a long way for […]
December 22, 2020

The Fate and Fortunes of the Fashion-Adjacent Economy

The Coronavirus Outbreak liveLatest Updates Maps and Cases The Stimulus Deal The Latest Vaccine Information F.A.Q. Advertisement Continue reading the main story Supported by Continue reading […]
December 16, 2020

We Asked: Why Does Oreo Keep Releasing New Flavors?

<!– –> At Home Graze On: Festive Snacks Fend Off: Cabin Fever Check Out: Holiday Lights Watch: ‘Ma Rainey’s Black Bottom’ Advertisement Continue reading the main […]
November 12, 2020

Emily Ratajkowski, Nude Photographs and Justice

In September, the model and actress Emily Ratajkowski published an essay describing, among other injurious experiences, being sexually assaulted by a photographer named Jonathan Leder when […]